Is paying $1-3 simply for a click on google ads worth it either? (In my experien... | Hacker News

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cpncrunch on July 13, 2023 | parent | context | favorite | on: We spent $20k on Google Play pre-registration ads

Is paying $1-3 simply for a click on google ads worth it either?

(In my experience, no).

vikeri on July 13, 2023 | [–]

I don’t have experience but I thought Subprime Attention Crisis was an interesting read

JimtheCoder on July 13, 2023 | [–]

Depends on your conversion rate and customer LTV.

Check Mesothelioma ad click rates on Google...

minsc_and_boo on July 13, 2023 | [–]

Yep, and what your CPA is.

LTV for a 30 yr mortgage is hundreds of thousands - that pushes for some expensive clicks at auction.

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